Digital Marketing Academy

Events Calendar


See by year	See by month	See by week	See Today	Search	Jump to month

Archives

2010
February 2010	Digital Strategy :: Digital Marketing
March 2010	Digital Strategy :: Digital Marketing
April 2010	Digital Strategy :: Digital Marketing
May 2010	Digital Strategy :: Digital Marketing
September 2010	digital marketing strategy :: Digital Marketing
October 2010	digital marketing strategy :: Digital Marketing
November 2010	digital marketing strategy :: Digital Marketing
December 2010	digital marketing strategy :: Digital Marketing

Newflash

Digital Marketing Strategy course registrations now open.

Course Overviews

Digital Marketing Strategy: Understanding the digital marketing toolkit

Recent Tweets

DigitalAcademy

Giving people skills for the always on always connected world.
http://www.digitalacademy.co.za

DigitalAcademy: Why heavy twitter users are important to marketers http://bit.ly/bjzj9x

Monday, 09 August 2010 from TweetDeck

DigitalAcademy: Google Buys Slide as part of its strategy versus Facebook - (<That makes sense ) http://bit.ly/9KyZzI

Sunday, 08 August 2010 from TweetDeck

Follow me on Twitter

SEARCH

People search the internet for ideas, inspiration, opinion, recommendations and stuff we want to buy.

Smart marketers make sure that they and thier stuff is found when the decision is being made.

LIsten

Unlike conversations at a cocktail party, what the connected crowd says is searchable.

Think of it as a real time, transparent research group.

Imagine what happens to your brand when connected people tell thier friends.

FANS

Old marketing focuses on numbers, the bigger the better.

New marketing focuses on quality.

You only need 1000 true fans to change the world.

ACTIVATE

The internet is word of mouth marketing on steroids.

The former audience are now publishers too.

The really interesting thing is that the number of connections in a network is equal to the square of the participants.